Journal of the Cultural Studies Association
Artz gives overwhelming evidence of how the cultural hegemony of individualism and consumerism is promoted everywhere by transnational media corporations (TNMCs), so that current social relations in capitalism are reproduced and reinforced. The reader can get a clear outlook of TNMCs and their impact on the diversity, hybridization, and standardization of global culture and outlooks.
David Stein: “Capital will not provide the necessary jobs for the current number of people, college graduates or not, unless it sees appropriate rates of profit in such an expenditure. As David Broderick, C.E.O. of U.S. Steel put it “U.S. Steel is in business to make profits, not to make steel.”[xiv] Or as the founder of the Apollo Group, the parent company of the University of Phoenix put it: “This is a corporation…Coming here is not a rite of passage. We’re not trying to develop [students’] or go in for that ‘expand their minds’ bullshit.”
Gillian Harkins and Erica Mieners: “For us greater specification, and more visibility, is key to moving college in prison programs from the interstices of institutional structure to a leverage point whose operation holds the potential to disrupt business as usual.”
David Stein: “Commoning, in this sense, is the practice against enclosure: the insistent struggle for means of subsistence and survival, plentitude and freedom.”
The “crisis” in the university is more accurately described as a transformation in the values associated with higher education, including a decreasing public stake in humanistic or arts education and increasing investment in job readiness and science, technology, engineering and math (STEM) fields across two and four year educational attainment levels.